Offshore wind & maritime
Custely
Live with paying customers
AI-powered workforce compliance platform for offshore wind and maritime operators: certificates in, crew readiness out.
A senior team of three, led by Maksym Pustynnikov. We help founders turn an idea, or a process stuck in spreadsheets, into a product customers pay for. Three companies Maksym built software for were later acquired.
Three situations we know well
Most founders come to us at one of these points.
“I have the idea and the customers. I don't have a technical co-founder.”
We start with one or two paid weeks of scoping: what goes into the first version, what waits, how it's built, and a fixed price for phase one. Then we build in two-week steps you can click through, and we push back when a feature isn't worth what it costs.
“Our business runs on spreadsheets that only one person understands.”
Pricing, commissions, compliance, orders. When the rules live in Excel and in someone's head, mistakes cost real money and the business can't grow past that person. We turn those rules into software where every number can be traced back to where it came from.
“We have a product, but every new feature breaks two old ones.”
We take over the codebase, fix what's dangerous first, add tests and automatic deploys, and keep shipping features while we do it. Then we can stay on as your product team for the long run.
We use it where it earns its cost.
Custely reads multilingual certificates and IDs with OCR and Claude, turns them into structured data and checks every crew member against the rules for their role. The AI cost of every document is metered, and a person reviews what the model isn't sure about.
When the plan was to send certificate expiry alerts through an AI as well, we built them in plain code instead. The date is already on the certificate, so the alert costs nothing and never makes things up. Knowing where AI pays off, and where it doesn't, saves our clients money every month.
Products we've built and grown
Offshore wind & maritime
Live with paying customers
AI-powered workforce compliance platform for offshore wind and maritime operators: certificates in, crew readiness out.
Cosmetics manufacturing
From a founder's idea to a SaaS on the market
A founder's idea, built into a multi-tenant SaaS that replaces cosmetic manufacturers' Excel cost sheets with live pricing and margins at any volume.
Fitness coaching SaaS
3x users in 4 years, then acquired
A coaching platform with paying customers and fragile code. Maksym made it stable and secure, stayed four years while it grew, and helped merge it into the acquirer after the sale.
Hi, I'm Maksym.
I started programming as a kid on a ZX Spectrum, typing programs out of a manual because I had played through all my games. I've been building web products professionally since 2010, going from developer to team lead to running Laspra Soft.
Three of the companies I built software for were later acquired: Zenfit, Graduateland and HeapsGo. On the startups I built from scratch I was on the business side too, with shares, hiring developers and making the calls a technical co-founder makes. That's the seat I take with founders today.
My rule is simple: business goals drive the code. I'll tell you when a feature isn't worth building, when a spreadsheet is fine for now, and when you don't need AI. You work directly with me and two senior developers, with nobody in between.
What working with us is like
From the first call to launch, and after
Tell us what you're trying to build or fix. We'll say honestly whether we're the right team, and whether software is even the answer yet.
You get a written plan: what goes into the first version, what waits, the architecture, a timeline and a fixed price for phase one.
Every step ends with a demo you can click through. You can change direction between steps without renegotiating everything.
We launch with you and watch it in production. Then we hand over with documentation, or stay on as your product team. Zenfit kept Maksym for four years.
Founders and CTOs we've worked with
A few sentences are enough. Maksym reads every message and replies within one working day.
Or reach out via LinkedIn or info@lasprasoft.com